All about me!

I began offering my creative services to the Las Vegas business community in the Spring of 1988, and shortly thereafter, expanded my service area to include Henderson, Boulder City and Laughlin, as well. Since then, I have serviced accounts in areas well beyond the boundaries of Nevada, including California, Kansas, Mississippi and Missouri. I am a 29 year veteran of Las Vegas. Before opening Visual Identity, I worked as an apprenticeship in various agencies in the valley, garnering invaluable experience and making my mark in the advertising field. Since then, my reputation for high-quality concepts and imaginative ideas has kept me at the top of my field, as well as in constant demand for my original and unique cartooning styles. For many years, my main forte has focused on the print-related field, providing strong visual concepts and design in ad make-up, business collateral, newsletters, brochures, catalogs, annual reports, etc., as well as outdoor advertising and attention-demanding visuals.



I derived almost eighty percent of my business from the gaming industry. Major resort properties such as the Excalibur, the Tropicana, the Sands, Sams Town and Boyd Group Properties, Station Casinos, Westward Ho, the Edgewater, Colorado Belle and others, have utilized my creativity and imagination on a consistent basis. Because of this heavy involvement in the gaming industry, I know what it takes to compete in perhaps the most competitive market in the world today. My reputation as a consistent player and achiever in the Las Vegas market has been tested and proven time and time again. In addition, a growing list of non-gaming entities has sought out my expertise. Clients such as Star Nursery (Nevadas largest chain of nurseries), ClubSport (consistently rated in the country's top ten), Paramount Studios (producers of the TV series "the Watcher"), Aaron Spelling Productions (producers of the TV series "Vegas"), Michael Mann Productions (producers of the TV series "Crime Story"), Aaron Russo, Charter Hospital, Major Video, K-News radio, as well as major restaurants, travel related services, land and community developers and a number of charitable organizations have maintained a business relationship with me.



Skills include creative design, the latest photo-manipulation, illustration, 3-D, page layout and animation software.